Aishwarya Rai Bachchan said: "L'Oréal Paris is an iconic brand that has won the trust and appreciation of women worldwide Their pursuit of excellence is what makes me so proud to be part of the L'Oréal family I see forward to celebrating the magical years of my relationship with L'Oreal Paris at the Cannes Film Festival this year on what is one of my most valuable brand relationships. "
With Aishwarya Rai Freida Pinto and Sonam Kapoor has also joined hands with L'Oreal and will be seen walking on the Red Carpet 17 and May 15, 2011 represents L'Oreal.